Month: June 2016

Countdown to launch

Baby X is launched this Saturday, 25 June, at the Lowdham Book Festival. The last few weeks have been manically busy. When something has been this long in the making, how can everything feel this last minute? And why is it only on the final read-through I notice so many embarrassing errors? One of the challenges of being published by a small press is the lack of resources to throw at publicity and promotion, so it's all hands on deck to publicise the launch. There've been press releases to polish, including quotes from advance readers (big thanks, by the way, to everyone who read the book early - before it had even been proof read - and supplied lovely juicy quotes for publicity materials); these need to be sent out to local, national and even international publications, and then the responses that come back need fielding. There's also something called an 'Advance Information Sheet' which is…